Company Announcements
Stories must align with the business objective when announcing a new product, CEO or even an office expansion — the buzz is essential to advocation.
Make an impact in the crowded media landscape with ERPR Group.
In today's rapidly evolving media landscape, making your voice heard amidst the noise is more challenging than ever.
Media outlets are undergoing unprecedented changes, and audiences are consuming news from an increasingly diverse array of sources, including newspapers, radio, television, social networks, and podcasts. This fragmentation makes it difficult for any single message to stand out and resonate.
When your company needs to announce significant milestones—be it a successful funding round, a groundbreaking product launch, or a strategic executive hire—breaking through the clutter can feel daunting. At ERPR Group, we understand the complexities of this dynamic environment and are here to help you navigate it effectively.
Our approach is rooted in a deep understanding of the media landscape and the latest trends in news consumption. We craft tailored PR strategies that leverage a mix of traditional and digital media channels to ensure your message reaches the right audience at the right time.
Sending a release out over the wire has minimal impact and can be quite costly and ineffective.
ERPR’s methodology is proven to encourage interest, placements and opportunities that cross the gamut of traditional, digital and emerging platforms to secure not just news coverage — but stories that align with the business objective even when announcing a new product, CEO or even offices.
Sending a release out over the wire has minimal impact and can be quite costly.
Generating authentic interest from press and audiences demands a compelling story underlie each announcement. Concentrating on the desired audiences is essential to securing relative placements.
The announcement must support the business objectives.
Before any announcement, ERPR establishes the target audience segments and what media they’re consuming. At the same time, we work with the client’s corporate communication team to incorporate the organization’s objectives and the industry narrative within the story. This means our time is spent efficiently and effectively reaching out to designated editors and outlets.